Legal Locator is a lead generation service focused on high-quality leads. Every lead you receive is:

● Fresh: Leads are captured and sent to you in real time.

● Qualified: We evaluate the quality of each lead before we send it.

● Targeted: You specify your exact territory and practice area, and we restrict the search to there.

● Exclusive: Your — and only you — get your leads.

● Manageable: You set your budget after considering the amount of new potential clients you can handle per month.

● Low-risk: We assume the risks associated with capturing people's attention.

● Hassle-free: We can even set consultations — so you can focus on retaining and representing your clients.

We also don't require any long-term contracts, so you're free to adjust based on what you exactly need month to month. The point is to get you in contact with the people who need your firm's services — it's as simple as that.

The fact is that most attorneys could use a service like this, especially those who are looking to grow their business. Now, with the burgeoning family law market, it's even more important. Feel free to contact us to set up a consultation at any time.

The Business Has Changed

So, going back to the pandemic, the way people go about practicing law has changed — at least temporarily. With longer wait times for court cases, mediation and other alternative dispute resolution techniques have taken center stage. More than ever before, divorce, adoption, and other family law matters are taking backup positions to criminal cases.

Even juries are different. Many citizens are struggling — down to one income in the family, for example — to the point where judges are pushing harder for ADR.

On top of all of this frustration, client expectations have changed. You're much more likely these days to be exchanging documents electronically, holding online meetings, and generally going digital.

The Way People Search Has Changed

There's another thing that the pandemic has changed — the way people search for and select their attorneys. As recently as 2019, people were choosing their lawyers based on who was close or, in some cases, who was cheap.

With the rise of video conferencing, e-documents, and home offices, people are now much more likely to shop around based on other factors. They look for attorneys who accept fees electronically, who use Zoom instead of phone calls, and who generally know their way around contemporary technology.

Managing New Client Intake Processes Online

The tech takeover has been a struggle for many offices that used to do things face-to-face. Most have adapted, especially to things like video calls and PDFs. On the other hand, most haven't made such great strides in their intake process.

Legal Locator is based on a massive nationwide marketing network. We collect all the data we need to qualify each lead and pass relative contact info on to you.

Data is important. The more we know about someone, the more certain we can be that the lead is high-quality.

Data is also important for your convenience — in other words, so you're not wasting your time dealing with frustrations and misunderstandings during the intake process. Our state-of-the-art software puts all of the information you need right at your fingertips.

Meeting Client Expectations in the Pandemic

Meeting expectations is important for client retention, but it really all starts with intake. One of the most challenging parts of generating sustainable, predictable business for a law firm is setting expectations correctly — and the pandemic certainly hasn't made that any easier.

How do you communicate the new normal to prospective clients when what's normal seems to change from one month to the next? With pay-per-lead services, you don't really have to worry about that.

The way Legal Locator pay-per-lead works depends on a large marketing and advertising network. At this scale, we can afford to maintain expensive ad campaigns that generate the leads your firm needs. We can afford to consistently and appropriately set incoming clients' general expectations.

We also can afford to take on the risk associated with marketing and advertising — which means you don't have to. All you have to do is follow up on the lead information you receive from us.

How Much Do Leads Cost?

Budgeting for law firm business development seems complicated at first. There are lots of different types of online marketing techniques that have seemed to suddenly become relevant overnight.

The fact is that attorneys have been using online marketing to get a competitive edge for a long time. Some have been doing it for decades. The pandemic just brought much more of the general public online to a greater extent.

That means more interest and more potential leads. However, you have to know exactly what you're paying for.

Leads come in as many different forms as there are marketing techniques. With some services, such as pay-per-click ads, you pay for everyone who clicks on your advertisement. With pay-per-lead services, you should be getting qualified, exclusive, fresh leads — such as the ones Legal Locator provides.

Maintaining a Consistent Workload for Your Firm

The courts might be backed up with family law cases, but that doesn't mean the practice of law grinds to a halt. People still need resolution so they can move forward with their lives. Your firm still needs new clients to grow.

Legal Locator is here to keep a steady, predictable flow of incoming leads. Contact us at your earliest convenience, and we'll set up a time to talk about how we can help your firm succeed.

Maintaining a Consistent Workload for Your Firm

The courts might be backed up with family law cases, but that doesn't mean the practice of law grinds to a halt. People still need resolution so they can move forward with their lives. Your firm still needs new clients to grow.

Legal Locator is here to keep a steady, predictable flow of incoming leads. Contact us at your earliest convenience, and we'll set up a time to talk about how we can help your firm succeed.